About Us | USDA Organic Truffle Products Producer

Rosario Safina, founder of daRosario

About Rosario

Rosario Safina

The forefather of the truffle industry™

For more than 40 years, chefs at the finest restaurants have been trusting one person to bring them the highest quality truffles and truffle products: Rosario Safina.

Long heralded as a supreme delicacy and cream of the edible fungi crop, truffles were costly enough to have been considered out of reach for most households.

Seeing this, in the mid-1980s Rosario became the driving force behind the popularization of truffles in the United States, transforming them from an elite luxury only a few could afford and enjoy, to an accessible delicacy for millions of food lovers across the country.

For more than 40 years Rosario’s actions have spoken honestly and reliably for real truffles and the truffle industry.

Rosario’s Landmarks in the History of Truffles

  • 1983Introduces fresh truffles in the United States, importing fresh truffles weekly, in season.
  • 1985Introduces genuine truffle products.
  • 1991Creates and introduces truffle butter, and a retail line of truffle oil and porcini oil.
  • 2002Authors the first U.S.-published cookbook on truffles.
  • 2008Creates daRosario®, the brand that bears his name, becoming the first-ever real organic truffle line to fuel the “Truth in Truffles™” movement.
  • 2008daRosario® becomes the world’s first USDA-Certified 100% organic truffle production company.

Having brought the purity of organic ingredients to his undying passion for fine foods with the launch of the world’s first USDA-Certified 100% organic truffle products, Rosario’s depth of knowledge on truffles has made him a noted and cited authority for the likes of Martha Stewart Living, The New York Times, Vogue, CNN and others.

daRosario® USDA-Certified 100% organic truffle products are an official product of the Food Network’s “Iron Chef Pantry” and have been widely featured in outlets including Food & Wine, InStyle, People, Every Day with Rachael Ray, and CBS “The Early Show,” among others.